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A great place to start when writing for CT.gov. Learn the basics of our voice and tone, and how to write to your audience.
Learn how the ct.gov team structures on-page content for best readability, optimization, and flow.
Ct.gov content needs to be widely accessible. Learn more about alt text, color choices, and page layout for best accessibility practices.
Using Files: Make Files Look Great and User-Friendly
Learn how to use files in the most user-friendly and best-looking appli
Learn how to write inclusively and without jargon, slang, or negativity.
Learn more about writing for search and optimizing your content for users and search engines.
How to write high-performing posts, tweets, pins, and more.
Web Design Elements: Colors, Fonts, Buttons
Learn more about the Ct.gov DNA: web elements, design preferences, colors, buttons, fonts, etc.
Learn more about the best practices when incorporating impactful images into your content.
Learn best practices for writing for mobile devices.