Key to the state's tourism marketing effort is CTvisit.com — its official tourism website. The state continuously tracks key activities on this site to better assess the effectiveness of its marketing efforts and to glean insights about its target audiences.
Most Recent Report
Each month, the CTvisit.com activity report is updated with the information highlighted below.
- Monthly/Past 12-Month Site Visits
- Monthly/Past 12-Month Page Views
- Total Page Views by Page Type
- Total Page Views by Tourism Region
- Total Site Referrals to Tourism Industry Partners
- Percentage of Visitors Driven by Paid Media vs. Organic Traffic
- Percentage of In-State vs. Out-of-State Visitors
You can view the latest report here (updated as of June 2023): CTvisit.com Key Metrics.
Current Year Reports
Previous Year Reports
For more information, contact Rob Damroth at (860) 500-2349 or Robert.Damroth@ct.gov.